Last week 18-20 July LCB Director Olena Pavluyk visited the Annual Convention in Dallas (USA) organized by Destination International. It was an amazing opportunity for Lviv to be a part of this great event, to meet industry peers, to discuss actual topics, to learn so much from industry leaders.  

It was one more platform to tell more about Lviv, its MICE industry during the war, cities project – rehabilitation center UNBROKEN. 

During these days we felt the support of event professionals. We also showed step by step how Lviv lives right now, how conferences are held.  We told the real stories of how international experts from all over the world from different associations came to Lviv and joined its city projects that focused on medicine, accessibility, rebuilding of economy etc. We shared what legacies they left, what impact their work had on the local community and Ukraine.