A special venue creates an element of surprise and can lift a meeting from the ordinary, take it out of the standard lecture hall and give it a different flavor, sort of like a great 18-hole golf course is to the player.
The venue is chosen according to content, attendees and, attitudes. But a different setting can elevate the attendee’s attitudes, make him feel special, give him an experience beyond content and new learning,
Having a meeting in a non-traditional space can change behavior patterns, both for the speaker and the audience, because the setting and expectations are different from the norm.
Let the space lift you up. Feel “It’s My Lviv”